Official Swatch Store

New Releases

The latest and greatest has arrived! Browse our selection of stylish Swiss made watches that are timeless classics and perfect for any mood or outfit.

From Original Gent watches that started the Swatch revolution to ever popular New Gent collection that arrives in a variety of colors, shapes, and unique designs, find the one that’s perfect for you to create your swatch memory!

New Releases

125 Item(s)

125 Item(s)